Business Development & Key Account Management Skills

Opening up and building upon key client relationships

The Current Climate

While there remain many opportunities for recruiters to forge long term relationships, employers are developing resourcing strategies to keep much of their hiring in-house. Recruiters are, in many cases, not the first choice for organisations that are looking at the bottom line. Quite often, you get a chance only when those internal solutions fail. Of course, for senior roles or difficult to find vacancies, recruiters do come into play, but the client wants it at the cheapest rate possible. Too few recruiters in recent years have had to be at the top of their game when it comes to business development skills. That tide is turning. It’s time to up your game and build into your way of working, business development and account management strategies that will consistently bring in quality vacancies.

The solution

Let us train you and/or some of your team how to really master the art of business development and true account management. We will teach you how to ask the right questions and spot the right openings. You will learn how to prepare the ground for a truly effective telephone call and build a long term relationship (while getting quick gains too). In fact, we are so sure that you will get so much from this course we are offering you 100% money back guarantee if you are less than satisfied.

Course Content

  • Account management and business development as a process
  • Finding your true market & opportunities
  • Building a client base and pipeline
  • Strategic marketing
  • Gaining sponsorship
  • Preparation & planning
  • Getting past the gatekeeper
  • Your ‘pitch’ & opening statements
  • Winning over the doubter & overcoming objections
  • Selling your services/solution & negotiating the best deal for everyone
  • Keeping the door open



9:30am – 5:00pm



NOTE. All delegates get a FREE full access subscription for our online training platform ku.dos.

In order to optimise your learning experience, this course is purposely run with small delegate numbers and is generally capped at 12. Book now to avoid disappointment!

How do I book? Please complete the booking form and email [email protected] , post or fax it to +44 (0)1529 309801.

Call us for an in-house quotation or email [email protected] .

Let's talk

If you’d like to work together, get a quote for an in-house course or attend any of our courses, why not call us on +44 (0)1529 410586 or email [email protected]

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